Battle Of The Yelp Reviews

Competition, rivalry and battle…. These 3 things have always remained in every era. Prophet Joseph was almost killed by their brothers as they got jealous of him. Why there’s so much competition between humans. Everyone wants to be better than other, especially when it comes to his business competitor.
Business is one thing that can’t be taken for granted. Every individual, while starting his business thinks to be the next business tycoon. So, how could you differentiate between better businessmen? Reputation is one thing that can only be earned by honesty and hard work, you can’t buy it.
Let’s talk about famous brands – When we talk about search engines “Google” comes first into our mind. Similarly, Yelp reviews are considered Google of the review websites. Yelp has become more than a review website.
“Everything we hear is an opinion, not a fact. Everything we see is a perspective, not the truth.” — Marcus Aurelius. People now search for your Yelp reviews, before they make any decision to buy or not to buy from your store. The race between the reviews started when Yelp came into the business. With the Yelp badges, this race turns into a personal rivalry. No matter you are the owner of the small business or large firm, you always needing reviews.


Now people are paying to buy Yelp reviews. This practice is understandable that there’s lot of competition all around. Websites offering paid yelp reviews at much cheaper prices so that you will get reviews t much lower cost.
Why people are more interested in other’s opinion?
Harvard University professor has discovered the reasons behind why people are interested in reading Yelp reviews. Given below are the 3 reasons:

  • People don’t want to do an experiment with a new thing.
  • People think that they will get a better thing by reading reviews.
  • They will also get the pros and cons from reviews.
  • Yelp reviews have now become a brand itself.

So, what to do if you get negative reviews?
Just relax… just respond to negative Yelp reviews. When a user leaves a review just respond to him quickly. If you think bad reviews as negative reviews, then you think twice. Bad reviews contain valid criticism as they will help you in improving your business.  A bad Yelp review is not the end of the world.

Final words:
Don’t get offended by negative reviews. They also matter a lot, if your business page contains only positive reviews people will see all your reviews with consciousness. Be proactive and try to fight against the bad reviews.
As a competitive business owner, you will get ideas from negative reviews. So, read both the positive and negative reviews. Reviews matter more much more than you might think.

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