How Google Reviews Have An Edge Over Yelp?

Google vs. Yelp:
It’s not a surprising fact that some online review websites got an edge over others. When we talk about most famous review website for the restaurant, one name that tingles in our minds is ‘Yelp’. It is believed that Yelp will be overtaken by Google in the coming years.
Why Google has an edge over Yelp?
To understand the concept, read every aspect of the blog that will help you to understand why Google reviews are far better than Yelp reviews.
Yelp doesn’t have maps:
Google maps navigation system is widely popular throughout the globe; despite of nationalities it is one of the widest used apps. If you search for a local business on Google Maps, then you will get results from Google sources like Google Places.
I know you might have different thoughts about Yelp, but it is a fact that Yelp does not support maps. By enabling maps option, Google has taken an edge and has become a tool for finding new businesses.


Yelp review filter system:
Yelp uses software that filters reviews like the software, looks at the user profile to see whether he is active or not. Inactive users are marked as not-recommended. The not-recommended users will not be visible to general public.
Those reviews get filtered that came either from new users or from those who have not posted in a while. On the other end, Google targets only social reviews – it deletes fake reviews. Google does not care about active or inactive users.
Advertisement in Yelp:
If you are running a business listing on Yelp, then you might have received a phone call from your sales representative. You will be asked to buy advertisements on Yelp. Google does not focus on selling the ads. They don’t use such business tactics to get you to buy such advertisements.

Yelp reviews appear after Google reviews:
When a new user looks for social reviews, he does not use Yelp for results. He just types the query in Google search engine. Google, mighty search engine always give preference to Google products. That’s why Google reviews will appear before Yelp.
Yelp strong terms and conditions:
Yelp has got some strict terms and conditions such that your account will be terminated at any time, for any misconduct. It means your account is being held at the mercy of the company. Google first warn you if you have found in any misconduct. After 2,3 warnings they will terminate your account.
Bottom line:
It is hard to believe that Google will take over Yelp in the coming years. But that’s the fact. Google has got more features than Yelp. Google reviews will take social review system by storm.



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