Merits Of Google Reviews
Intro:
There are many merits of Google reviews; they also serve as
a form of transparency. Google reviews also include Google rankings for local
SEO. Google reviews provides opportunity for your business to level the playing
field. This blog has out together a list of top 3 merits of Google reviews.
Merits:
It builds brand trust:
Everyone needs transparency customers require transparency
before buying a product. Google reviews
have an impact on Google local search. Moz states that 9% of Google’s entire
search algorithm is driven by review signals like the ones you will find in
reviews. The review signals are focused around review quantity and diversity.
Google business reviews help in utilizing your traditional
SEO activities like blogging and keyword research. Using Google business
reviews can be act as your most successful marketing tactics. Every business
review act as a customer survey response from your staff.
Service is free of cost:
Google my business is always free and will be – it is also
mobile friendly. It also helps people to find your company immediately.
Update becomes easy:
You can easily update information on Google My Business
page. By updating information in one place you can reflect those changes across
the board.
Posting videos:
Google My business enables you to pictures, videos that make
important quality first impression.
It offers quick information:
It enables customers to quickly get the information they
need, hours of operation they can click to call.
See clicks and followers:
You have insights into traffic statistics such as views,
clicks and followers.
Fan base:
It helps you build a loyal fan base. You know customers can
show their appreciation with ratings and reviews or they can click the plus one
button to endorse your content.
Sharing becomes easy:
You can share your Google+ posts across the web.
Conclusion:
If the Google review is negative then you can respond the
best to resolve any issue. Google
business reviews can drive three core areas of your business: brand trust,
local SEO, and feedback. If you’re not currently utilizing Google reviews,
you’re potentially missing out on advantages that your competitors may be
utilizing.
Google reviews are also free. For many businesses this
marketing channel can provide incredible ROI (your investment is much lower
than most other channels). With little time and resources put towards Google
business reviews you can see incredible results in a relatively short amount of
time.
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